Big drama greets theater-goers
SKY CINEMA, WEST KOWLOON, HONG KONG
ID & Design International design/lighting design
size: 25,000 sf
completion: January 2014
A DAZZLING, DRAMATIC, FLOOR-TO-CEILING LIGHT SHOW greets theater-goers at the entry to this luxury entertainment venue. Back-painted glass and LED strip lighting produce a powerful, cascading experience for customers as they transcend a voluminous escalator to the ticket concierge. This lavish, illuminating spectacle ensures a bold statement that continues to the main level with a monolithic, curved LED videowall featuring movie trailers.
Doubling as a guide, the wall steers guests through the ticketing area toward the gourmet food concession and into the 1,228-seat theater, where three types of motion within the seating are synchronized with onscreen action. The technology serves as inspiration for the cinema’s entire design, emphasizing a realistic, immersive, and trendy urban experience.
The lobby, VIP lounge, and corridor control traffic. A corridor resembling a contemporary industrial underground with steel beams, concrete, and modern wood accent walls serves as an intimate transition to the six auditoriums. Full-height illuminated acrylic numbers flanking the entrance of each auditorium signal when the theater is ready for entry. The linear lighting pattern defining the escalator is repeated inside auditoriums. Large, illuminated digital panels, depicting silhouettes of men and women in motion, define the restrooms.