Competition recognizes best in-store marketing solutions from 2016 global competitions
Shop!, the trade association focused on enhancing retail environments and experiences, honored 20 winners in the seventh annual Global Awards competition today at EuroShop. The Global Awards recognizes excellence in point-of-purchase advertising displays and marketing-at-retail activations among 2016 gold-winning displays from all association competitions around the globe.
“It was my honor to present the winners tonight. This competition is a celebration of international best-in-class in-store marketing initiatives that have been recognized at our affiliates and chapters around the world in 2016,” says Steven Weiss, CEO of Shop! “Our global chapters and affiliates hold competitions throughout the year and the Global Awards gives us the opportunity to recognize our talented members and the extraordinary work they do.“
Shop! received 63 entries from 10 global chapters/affiliates. The eight-judge panel selected 20 winners among 19 categories. The 2017 Global Award Winners from eight countries, Australia/New Zealand (3), Brazil (4), Czech Republic (2), DACH (2), Greater China (1), Portugal (1), UK & Ireland (3), and U.S. (4), are:
Alcoholic Drinks, Permanent: Creative Instore Solutions for Treasury Wine Estates
Alcoholic Drinks, Semi-Permanent: DAGO s.r.o. for Budejovicky Budvar n.p.
Alcoholic Drinks, Temporary: The Display Company for Brown-Forman GmbH Germany
Beauty & Cosmetics, Permanent: Array for Sephora
Beauty & Cosmetics, Semi-Permanent: quem disse, berenice? for Raia Drogasil S.A
Beauty & Cosmetics, Temporary: POP this POP that Pty Ltd for REVLON Australia
Consumer Electronics, Permanent: WORTEN (tie) for WORTEN
Consumer Electronics, Permanent: Alrec (tie) for Sky UK
Consumer Electronics, Temporary: Tupiniq’in for Warner Games
Food, Grocery & Convenience, Permanent: Communisis for Procter & Gamble
Food, Grocery & Convenience, Semi-Permanent: Menasha for The Kellogg Company
Food, Grocery & Convenience, Temporary: Megara for Mondelez
Healthcare, Semi-Permanent: Guang Dong Pretty Sun Optoelectronic Co. Ltd for A&H Design Group Ltd
Mass Merchants, Non-Food, Temporary: Neo Pack Displays for A. W. Faber Castell
Retail Service Providers, Permanent: Rotor Studios for Toyota Motor Corporation Australia
Retail Service Providers, Semi-Permanent: Artisan Complete Limited for Newell Brands
Sales Promotion, Temporary: Grupo Droid for Banco Itaú
Shopper Marketing Campaign, Permanent: PEGO SRS (Shop and Retail Solutions ) GmbH for Nestle (Maggi GmbH)
Shopper Marketing Campaign, Temporary: Cheil Germany GmbH for Samsung Electronics GmbH
Toys, Sport & Fashion, Permanent: DisplayPlan for Hasbro UK
“Congratulations to our 2017 Global Awards winners, who not only garnered a gold award within their region, but today can claim top honors amongst the world’s best,” says Richard Nathan, chairman of the board for Shop! and CEO of RTC. “With 17 offices around the globe covering 24 countries, we always look forward to seeing the best of the best in this international competition.”
The Global Award winners will be recognized again during the Shop! Awards ceremony at GlobalShop on March 29 at the LIGHT Nightclub in Las Vegas. Tickets to the event are available at shopawards.org.
For a complete list of the 2017 winners, including photos, and more information about the Global Awards competition, visit shopawards.org.