The New York Times reports queuing is a global trend, mostly among Millennials and Gen Z. The line is the new community, creating an intoxicating cocktail of socializing and social media. The draw of the drop fuels this desire, generating queues for everything from upmarket street wear to limited edition sneakers, according to a recent article, The Cult of the Line: It’s Not About the Merch.
But there’s more to the queue than brand building and camaraderie. Retail Environments magazine takes its own look at this complex topic in its latest issue.
In Reading Between the Lines, the cover story’s straightforward approach shows how queue management is both a science and an art. See why here.