Global retail and brand consultancy FITCH has appointed Andy Barlow creative director. Barlow will relocate from the U.K. to lead multidisciplinary creative teams, and work closely with the leadership across North America to grow and broaden the region’s offer.
With over 25 years of design experience, agency and client side, Barlow has worked with Tesco, Harrods, and Amazon, to name just a few. He regularly contributes his opinion on industry trends, and his work has been recognized at the POPAI Awards, Retail Week Interiors Awards, and the Drapers Awards—the UK’s leading fashion industry award.
“Andy is a future retail innovator bringing his years as a customer experience champion from London to North America,” says Columbus Managing Director Kevin Schmidt. “I’m looking forward to Andy getting started and bringing his unique perspective to our design teams.”