Gun hub demonstrator elevates in-store experience
Customers at Cabela’s are receiving an elevated experience with this new immersive gun hub demonstrator display, engineered and produced by Frank Mayer and Associates. The interactive, solid wood kiosk made its debut in September.
The 55-in. touchscreen display provides cutting-edge technology. An extremely user-friendly software program guides consumers through hundreds of firearms, creating a pathway to choose the correct handgun for their needs. Customers have the ability to interact and compare models side-by-side and finally demo real handguns with a safe recoil system and state-of-the-art shot placing technology.
The design’s features include:
• Instructional video
• Interactive product selection assistance
• Physical product storage and locked access
“It’s all packaged into one seamless firearms experience that appeals to everyone, from the first time participant to the seasoned pro,” according to Cabela’s.