Jewelry store sparkles with sophistication
DE BOULLE DIAMOND & JEWELRY BOUTIQUE | River Oaks District, Houston, Texas
size: 1,760 sf
completion: October 2015
photos: Garrett Rowland Photography
Shop! members contributed to the following elements:
SPARKLING WITH SOPHISTICATION, THIS JEWELRY STORE’S SOFT CONTEMPORARY FLARE EMITS A WARM, WELCOMING GLOW. Clear paths that increase the visibility of display cases and merchandise create a gracious flow linking the store’s three distinct zones — front of the house, lounge, and a Patek Philippe showroom. The jewelry is organized by collection and presented in specific display cases: lifestyle case, oval display case, diamond case, window display, and cantilevered display boxes.
Offering an immersive luxury experience, brand elements are thoughtfully incorporated throughout the space. These include door pulls on the main entry and a burnished brass logo inlaid in the threshold. Decorative, hand-cast bronze screens featuring the brand’s logo and a monolithic marble wall frame the main display area where custom-made display cases, each with slender legs and a dark brushed bronze finish, provide an elegant setting for housing distinctive jewels. A large, central display case is wrapped in leather and illuminated by two handcrafted chandeliers made of hand-blown glass.
Beyond the wall is the “shop within a shop” Patek Philippe showroom. The lounge, between the front of the house and Patek Philippe showroom, invites customers to linger in comfort.
Other design features include washed herringbone oak floors, hand-rubbed plaster walls, and a large, cantilevered onyx ledge displaying delicate jewels. Windows feature a contemporary interpretation of a candelabra that serves as an illuminated pedestal showcasing the merchandise. Situated in a mixed-use urban development, the store can also accommodate private events.