EuroCIS 2018 has impressively confirmed its position as the Leading Trade Fair for Retail Technology. More visitors from Germany and abroad than ever before attended the trade fair: 12,000 came to the fairgrounds in Düsseldorf, Germany (compared to 10,253 in 2016). The number of exhibitors also increased: 470 companies from 29 countries showcased their products on 144,200 sq. ft. of exhibit space (411 companies on 116,000 sq. ft. in 2016).
“We are very pleased that EuroCIS managed to continue its success story,” states Hans Werner Reinhard, managing director of Messe Düsseldorf. “Especially over the past ten years or so, EuroCIS has developed into what is now the leading trade fair for retail technology in Europe. The current dynamic developments in technology both in physical and e-Commerce and retailers’ resulting investment have a positive affect for EuroCIS.”
He underscored the growing international attendance: “Especially positive to note is the marked increase in the number of trade visitors from outside of Germany. Every second trade visitors traveled to Düsseldorf from abroad.” The attendees came from 89 countries with Germany, the Netherlands, Great Britain, Russia and Italy as the top nations.
New themes dominate
Alongside traditional topics such as check-out systems, POS soft and hardware, new themes also dominated EuroCIS 2018. The Internet of Things, augmented and virtual reality, robotics and artificial intelligence were omnipresent at the trade fair.
“EuroCIS 2018 has illustrated very clearly that information technology has undeniably become a decisive success factor for retail. It enables innovative business models and opens up new opportunities for targeting shoppers,” says Michael Gerling, general manager of the EHI Retail Institute.
He remarked that all departments of retail companies are affected by dramatic changes in structure and processes, which is reflected by the visitors’ profile at this trade fair: “EuroCIS is increasingly visited not only by IT and security technology decision-makers. Employees responsible for marketing and distribution, for expansion and store design or for sourcing and logistics are also increasingly using EuroCIS for investment decisions.”
Another success, Start-Up Hub
The premiere of the Start-Up Hub with 12 newcomers was another success at EuroCIS 2018. These companies demonstrated how shoppers can scan and pay for goods with an app and leaving the store without any check-out operation, how to create an individual body profile and calculate the ideal clothing size with practically any smartphone and how an in-store analytics solution measures in real time how shoppers move in the store and which products they interact with.
The EuroCIS exhibits were complemented by the EuroCIS Forum and the Omnichannel Forum with case studies and user reports presented in German and English. Guided Innovation Tours were also offered.
Further news and videos from EuroCIS 2018 are online here.