Gilded fixtures elevate store experience
WILLIAM ASHLEY | The Colonnade, Toronto
size: 15,000 sf
completion: April 2018
photos: Ben Rahn/A-Frame
Shop! member Unique Store Fixtures Ltd. contributed to the fixtures and wall treatments
BRILLIANTLY CRAFTED ROWS OF GILDED FIXTURES CREATE A STUNNING SHOWCASE for the products at this two-level, upscale tableware and giftware store.
The glass and gold-tone freestanding fixtures and wall treatments give customers complete access to more than 200,000 products from 200 brands. Soaring 23-ft.-high ceilings and natural light add to the elevated store experience.
“We worked several months with the design agency to create a series of modern contemporary fixtures, environments and experiences in this must-be-seen William Ashley store,” says Ferro Corrente, Jr., COO of Unique Store Fixtures. “Our expansive wall treatments and displays create a gold-plated showcase for the upscale tableware and home décor products in this space.”
Other features at the flagship store include Ashley’s lounge, an experiential destination where guests can enjoy tea and coffee in a designer décor setting with an ever-changing selection of contemporary china. The lounge also offers events such as crafting vintage cocktails and creating floral arrangements.