Design makes eating veggies fun
The design injects a playful vibe into the vibrant green and white space for this quick-serve restaurant. A hopscotch game on the concrete tile floor conjures up happy memories and provides a signature element. The hopscotch decal also draws the eye toward the point of sale. Humorous graphics such as “I’m just sitting here eating salad, making plans for world domination” further enhance the customer experience. Also denoting the brand’s fresh offering are cues from greenhouses and the rural countryside. Faux reclaimed wood alludes to farms and barnyards while maintaining cleanliness and wipe-ability in the food prep area. Angled ceilings along with a metal structure frame the green produce display area. Illustrative linework of veggies, fruits, and leaves applied to the wood softens the space. White pillowed subway tiles in the kitchen are modern yet traditional.