THANK YOU to the readers who voted on the entries in the Retail Environments 2018 Challenge, which called on Shop! members to provide conceptual solutions to the real-world needs of a fictitious travel agency. The highest-ranking entry was King Retail Solutions’ ZIP Travel Hub.
An immersive one-stop hub for all things travel, the design concept includes a community learning hub, consultation nooks, and a virtual reality chamber. Visitors begin their visit with a Travel Quiz for personalized assistance. Other features include short travel seminars, interactive language-learning stations, and a curated selection of travel-centric retail items.