Clean, fresh design attracts attention
ADIDAS GOLF PGA TOUR SUPERSTORE SHOP-IN-SHOP | Downers Grover, IL
size: 800 sf
completion: April 2017
photos: Quarter20 Inc.
Shop! member Quarter20 Inc. contributed to the design, engineering, project management, and store fixtures
UPDATING THIS SPACE WITH AN ATTENTION-GETTING DESIGN presents the brand in a cleaner way, allowing consumers to easily navigate the shop.
Large, fabric light boxes and a lighted dimensional logo coming through a faux concrete backdrop tie in to the brand’s global retail design direction. A perimeter wall system provides ultimate flexibility with a strong emphasis on creative visual merchandising.
The shop-in-shop is inspiring and appeals to golfers of all levels — from those considering the sport to pros. Motivating images provide an action-fueled backdrop for neatly arranged, expertly color coordinated product displays on fixtures with the adidas logo.