To remain competitive in today’s rapidly shifting print and marketing landscape, graphic arts professionals need tools that help them express the breadth of opportunities available to their customers. With this in mind, GPA introduces its new product swatchbook, a revolutionary book of innovation and possibilities.
Comprising over 500 pages and weighing over four lb., GPA’s new swatchbook contains an unprecedented compilation of papers, synthetics, and specialty substrates perfect bound into one volume. Never before has a book of this size combined papers and synthetics and been perfect bound, according to GPA, which is an achievement that demonstrates GPA’s innovation in action.
GPA’s swatchbook expresses the company’s commitment to breaking boundaries and supporting its customers’ business growth by providing greater product intelligence. It serves as the foundation that all its resources are built upon, as well as a cornerstone of GPA’s new brand identity. With this new book, the power of possibilities converges in one comprehensive tool.