Vertically integrated cannabis brand opens first store
NUG | Midtown, Sacramento, CA, US
size 3,500 sf
completion April 2019
Diversified cannabis company NUG has debuted its first retail location. NUG oversees its products every step of the way, from the cultivation and extraction to the in-store experience and customer relations.
“Combining NUG’s commitment to create premier cannabis retail stores with our company mission of normalizing the cannabis experience, the new NUG dispensary serves as a showcase for ‘best of the best cannabis’ grown and products manufactured in California. The dispensary functions as an oasis for adult patients and consumers alike to feel comfortable, safe and knowledgeable before making a purchase,” says Dr. John Oram, NUG founder and CEO. “We are thrilled to make our mark in Sacramento, which will set the stage for four additional retail stores scheduled to open in California in 2019.”
NUG purchased the building that now houses the retail space in 2017, investing $1.4 million in structural retrofits and a complete overhaul of the exterior and interior. The contemporary, yet warm and welcoming design, fits the modern design of Midtown Sacramento, which is experiencing revitalization.