Display deep dives into design inspired by scuba tanks
THE CITIZEN PROMASTER WATCH DISPLAY | US
product category | jewelry/watches
POP type | permanent
size | 1 x 1 x 1
Contributing Shop! member: Unified Resources In Display
Embodying a spirit for adventure in the sea, Citizen’s latest display takes inspiration from scuba tank design. The nautical theme promotes brand attributes such as durability and safety to exceed expectations of new and loyal customers.
For increased visibility in high-traffic store areas, the display’s small size accommodates a wide variety of watch retail environments. Durable injected molded plastic and rubber construction facilitate any in-store handling efforts.
Surprisingly, the setup also functions as a watch case—each customer who purchased a Promaster watch received one. The foam holder rests in a rubber cavity and matches the watch strap construction. And the ‘tank’ is made of satin silver shell, chrome finish, and machined metal valve, reflecting the highly functional and detail-oriented nature of Citizen Promaster sport watches.