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Brand preferences shift for nearly 1 in 2 Americans
As Americans continue to cope with the uncertainty of health risks, economic downturn, and...
Posted On 27 Jul 2020
Tag
//brand marketing
GOODTO GO bars debut at 2 major grocery chains
The line features eight different flavors; each bar contains 2g of sugar or less and 3 to 4 g...
Posted On 21 Jul 2020
Shop! 2020 Temporary Display of the Year
Summery structures, rustic archway play up Camp Backyard campaign 2019 CAMP BACKYARD SUMMER...
Posted On 08 Jul 2020
Consumer Brands launches contactless delivery group
The Consumer Brands Association has launched a new task force, bringing together 23 consumer...
Posted On 02 Jul 2020
2020’s Top 100 Most Powerful Brands
Brand innovation firm Tenet Partners has released its 2020 Top 100 Most Powerful Brands report,...
Posted On 24 Jun 2020
CPG sales, trends to watch for summer 2020
Household consumer packaged goods (CPG) spending in May 2020 was up 21% compared to May 2019,...
Posted On 24 Jun 2020
Béla wellness beverage launches in Albertsons
Béla, the Atlanta-based wellness beverage brand, has launched in Albertsons’ United...
Posted On 23 Jun 2020
California Sun Dry partners with Galbani Cheese
California Sun Dry, a leading sun-dried tomato brand, has teamed up with Galbani, creators of...
Posted On 18 Jun 2020
COVID-19 to prompt desire for human interaction
With technology playing an increasingly crucial role in reaching customers — particularly amid...
Posted On 17 Jun 2020
4 brand pillars for the connected economy
By Robyn Novak In the last few years, consumers embraced a heavily experiential world, driven...
Posted On 19 May 2020